Developer relations

The Developer Experience organization at Netlify is quite unique. In this post, we talk through the structure of the organization, how we work, who we are, and some of our team strategies.

A framework to build a successful developer marketing program for your business. Read the full talk script in a much nicer format: http://jdb.io/scoop-talk Hello and thank you for coming. It’s a pleasure to be here and I’m really thrilled to have the opportunity to speak to you all today about a topic that I’m very passionate about, marketing to developers. The inspiration for this talk was a repeated interest among friends and colleagues about what it is that I actually do. I found that the more I tried to explain the approach to my work, the more I would find patterns. This talk is a coll...

In the world of web APIs, the need for governance and shared standards increases as a business seriously considers its data value and platform strategy.

Establishing a career path for Developer Relations is one more step forward in creating a mature industry. It makes a bold statement that we know our value, we’re here to stay, and here’s our plan on how to move forward in our careers! I recently rolled out a Career Path with my team at Camunda, and

We’re going to be entering our quarterly planning cycle at Box soon, which always brings up the topic of output vs. outcomes (note: the angst around goal-setting frameworks is not unique to Box by any means). One of the better books I’ve read on the topic is

Community is a hot topic right now and the world of community is exploding with new tools and platforms. We get asked all the time about various tools in the community space, or if we've heard of a new product that just launched.

Documentation: In tech, we spend considerable time producing user-facing documentation including API docs, how-to guides, knowledge bases, tutorials, and user manuals. We do this because user documentation is part of our product's user experience; without docs, people can't use our product. The same thinking can, and s

Business-led IT differs from shadow IT in two vitally important ways. Business-led IT is open and transparent from start to finish, whereas shadow IT is hidden and under the radar for all or part of its life cycle. Secondly, business-led IT is usually much more of a collaborative effort between business and IT where appropriate …

Valuable and accessible products and services are the most important assets for any business, especially in the digital economy. You'll learn the proven and successful API product management methodology, from strategy to execution, to build digital products your customers love.

Successful APIs, whether they are external products or internal glue, require strong product management.

API-based solutions are becoming a critical building block of modern digital products. What are they? How can they impact your design process? Finally, how to evaluate them without bothering your software team?

In this post, I describe key benefits and challenges of open APIs, and why Product Managers should treat an open API as a product instead of a feature.

How do you help instill a customer-centric way of thinking for building and managing APIs? How do you operationalize rapid delivery of APIs that empower de

A collection of frameworks and best practices for building great products

Tips for writing great one-pagers

Your DevRel team can make a huge impact on your bottom line. But what metrics should they be measured against? OV's Ashley Smith explains here.

Know what KPIs you should measure and analyze for your community forum by using the CAKE framework.

With multiple trends pointing at the growth of the developers buying power in organizations, the mark...

As newer versions of systems are rolled out every day, more powerful and useful functions, APIs, methods, classes are developed in the…

Hiring for developer relations roles is hard. Here are five mistakes that you can avoid to make your search easier.

Why is @stripe's API so good?Teams debate the naming of each field, talk about trade-offs, and attempt to plan ahead for new features that may change the shape of the API.We *take the time* to get it right, and individual engineers recognize the best design requires teamwork.— Zach Tratar (@zachtratar) February 21, 2020

Jeremy Glassenberg, Product Consultant and former Platform Manager at Box, shares how to launch a successful API, including his best advice for growing a developer ecosystem and integrating with app marketplaces. Jeremy has spent 9 years as a product manager focused on APIs and developer platforms. He started at Box as the company’s first hire...

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Looking for a cheatsheet and checklist for hosting an inclusive and welcoming developer meetup or event in your office? Look no further!

It’s possible (though not always painless) to live without a wallet—as long as you have a smartphone.

Ben Nadel thinks about all of the changes that you can make in an API which could be considered a "breaking change" for a consumer. Depending on how hard you squint, the breadth of breaking changes can be quite a bit larger than we usually think it is.

Let's discuss success and KPIs in DevRel!

Hey friends! Wedding planning is starting to heat up with five months left to go. I was pretty ambitious about my writing schedule when I started my…