Part I in a series that explores inclusive design at Betterment. This post focuses on making the case to remove the ‘gender question’ as well as some takeaways for building inclusive products.

We might not realize it, but as developers, we build inaccessible websites all the time. It's not for the lack of care or talent though — it's a matter of doing things the wrong way. In our new book, Inclusive Design Patterns, Heydon Pickering explains how we can craft accessible interfaces without extra effort — and what front-end design patterns we can use to create inclusive experiences. Quality hardcover, 312 pages.