Logotype, commonly know as a logo, is a design, a graphic representation/image/trademark symbolizing one’s organization. Designed for instant identification, a logo can appear on company letterhead, advertising material and signs as an emblem by way of

Logo design is one of the most difficult aspects of design. It’s one of those things you have a hard time separating personal taste from good communication and branding. Here are a few rules I have come up with for myself over the years when I work on a

Logo "touch-up" is one of our most frequent requests. Our final work must be more effective, more visually appealing, and most importantly, recognizable as a revision of the old logo. How do we go about this? I wrote this guide both to offer potential bus