Learning experience design (LX design or LXD) is the process of creating learning experiences that enable the learner to achieve the desired learning outcome in a human centered and goal oriented way. <br>
- Niels Floor
Focusing on the whole experience, requires a more holistic design approach. For example, emotion plays a vital part in how we experience things. We all have memories that are strong because of how they made you feel. In education there tends to be a clear emphasis on cognition while emotion is hardly part of the conversation. In LXD emotion is carefully considered. Designing for emotion and cognition is key to creating a powerful learning experience.
Learning experience design is not a science. While learning science can support your design decisions, most insights into the quality and effectiveness of your design come from developing and testing prototypes.
This focus on the learner also applies to the learning outcome. In the definition of LXD at the start of this article a “desired learning outcome” is mentioned. A learning outcome is desirable when it is relevant, meaningful, and valuable to the learner.
The logical thing is to start with formulating the desired learning outcome. Every step that follows in the design process, including the choice in technology, should be geared towards reaching that outcome.