But if it isn't the tools, is it the process? Is RA simply the dropping
of ADDIE in favour of quickly reiterated prototypes or indeed of making
it up off the top of your head and getting it out there same day? If
that's the case why are we saying it needs instructional design?
5 Simple Ways to Get Started with E-Learning Development - The Rapid eLearning Blog
Good advice for getting started by doing simple projects using rapid development tools. Includes good resources for people just starting out in e-learning (or hoping to get into the field).
Clive on Learning: Three tiers in the content pyramid
Clive Shepherd revises his model for e-learning tiers, adding a bottom level of social learning technology to the tiers of rapid development and high-end e-learning. High-end e-learning is a top-down model; social learning is bottom up. He makes good points about these tiers serving different purposes; they compliment each other depending on the needs of a particular situation.
Professional designers should not feel threatened by this proliferation of content created by enthusiastic amateurs - the more experience people have with creating content for themselves, the more they will appreciate the skills the professionals bring to bear.