Think pieces

Think pieces

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The Innoficiency Problem | Win Without Pitching
The Innoficiency Problem | Win Without Pitching
The Innoficiency Principle states that innovation and efficiency are mutually opposable goals. In any reasonably functioning organization, one cannot be increased without decreasing the other.
·winwithoutpitching.com·
The Innoficiency Problem | Win Without Pitching
Scenius, or Communal Genius
Scenius, or Communal Genius
[Translations: Italian] Scenius is like genius, only embedded in a scene rather than in genes. Brian Eno suggested the word to convey the extreme creativity that groups, places or “scenes”  can occasionally generate. His actual definition is:  “Scenius stands for … Continue reading →
Scenius is like genius, only embedded in a scene rather than in genes. Brian Eno suggested the word to convey the extreme creativity that groups, places or “scenes”  can occasionally generate. His actual definition is:  “Scenius stands for the intelligence and the intuition of a whole cultural scene. It is the communal form of the concept of the genius.”
·kk.org·
Scenius, or Communal Genius
How Color Works, According to 4 Brilliant Old Diagrams
How Color Works, According to 4 Brilliant Old Diagrams
For as long as we have existed, humans have tried to make sense of color. Back when our limited color options included crushed up minerals, early humans created systems for organizing pigments on makeshift palettes. “Any artist who’s ever worked with pigments has had to create order out of color,” s
·eyeondesign.aiga.org·
How Color Works, According to 4 Brilliant Old Diagrams
Design Trends 2021
Design Trends 2021
We take a look at the upcoming design trends for the year 2021 – what's coming up?
·toolbox.humandeluxe.com·
Design Trends 2021
How to estimate the ROI of design work? — d.MBA
How to estimate the ROI of design work? — d.MBA
"Sorry, a design system is not a priority right now.” Learn how to start speaking the business language by quantifying your design work.
·d.mba·
How to estimate the ROI of design work? — d.MBA
The Graphic Art of Incredibles 2 — Josh Holtsclaw
The Graphic Art of Incredibles 2 — Josh Holtsclaw
I remember seeing the first Incredibles film in college with a few friends. We went on opening night and the theater was packed. I remember thinking that the way the movie opened with the old film footage of a younger Mr Incredible, Elastigirl and Frozone being interviewed was such a different way t
·joshholtsclaw.com·
The Graphic Art of Incredibles 2 — Josh Holtsclaw
Brand Archetypes: The Definitive Guide [36 Examples]
Brand Archetypes: The Definitive Guide [36 Examples]
Brand Archetypes are a science developed over hundreds of years based on basic human desires and collective behaviours. When you understand the desires of your audience, a brand archetype will provide the framework to develop a personality around that desire. This is not a growth hack. This is science.
·iconicfox.com.au·
Brand Archetypes: The Definitive Guide [36 Examples]
Design Thinking
Design Thinking
Design thinking is a process for creative problem solving   Design thinking utilizes elements from the designer's toolkit like empathy and experimentation to arrive at innovative solutions. By using design thinking, you make decisions based on what future customers really want instead of relying only on historical data
·ideou.com·
Design Thinking
Google's Latest Research on the Buyer Decision Process Shows Decision-Making Happens in the Middle of the Purchase Journey - tl;dr Marketing
Google's Latest Research on the Buyer Decision Process Shows Decision-Making Happens in the Middle of the Purchase Journey - tl;dr Marketing
The way people make decisions is messy — and it’s only getting messier. Still, there are a few things we know about purchase behavior. We know that what happens between trigger and purchase decision-making is not linear. We know there is a complicated web of touchpoints that differs from person to person. What is less [...]
·tldrmarketing.com·
Google's Latest Research on the Buyer Decision Process Shows Decision-Making Happens in the Middle of the Purchase Journey - tl;dr Marketing
LukeW | Mobile Design Details: Hide/Show Passwords
LukeW | Mobile Design Details: Hide/Show Passwords
LukeW Ideation + Design provides resources for mobile and Web product design and strategy including presentations, workshops, articles, books and more on usability, interaction design and visual design.
·www.lukew.com·
LukeW | Mobile Design Details: Hide/Show Passwords
Stop Password Masking
Stop Password Masking
Usability suffers when users type in passwords and the only feedback they get is a row of bullets. Typically, masking passwords doesn't even increase security, but it does cost you business due to login failures.
·www.nngroup.com·
Stop Password Masking
There Is No Fold
There Is No Fold
LukeW Ideation + Design provides resources for mobile and Web product design and strategy including presentations, workshops, articles, books and more on usability, interaction design and visual desig…
·www.lukew.com·
There Is No Fold