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Marx’s definition captures that taste isn't just having an eye, ear, or sense for quality, it’s about having an accurate filter for the choices that are uniquely you. As he explains, “There are occasional sui generis taste geniuses, but most people with good taste…are very curious and studious people who have learned it over time.”

A better barometer of whether someone has authentically cultivated their own taste—or merely adopted what the algorithm feeds them—is their enthusiasm for sharing what they’re into and why. For instance, I have little personal interest in exploring TV or movies, which admittedly might be off-putting to some. However, the last guy I dated had what I consider to be great taste in this area. Unfamiliar picks from the 1970s through the ‘90s, international and domestic alike – I loved that he could open me up to this world. His world.

if shared tastes are sometimes important and sometimes not, how should we incorporate taste into our dating decisions? According to Dr. Akua Boateng, a licensed psychotherapist with an emphasis in individual and couples therapy, how you and your significant other blend your interests is the real indicator of compatibility. “It really goes back to people’s psychology or politics of difference,” Boateng says. If differences are the kindling for conflict rather than connection, compromise, and acceptance, it’s doomed from the start. “If you're coming from two different worlds, and the things that make you tick and find joy are diametrically opposed, you're going to have conflict in how you spend your time,” she says.

“From 2009 through 2014, it felt like people were bringing real life, morals, values and judgements to the internet, whereas now it feels like we’re bringing internet values and judgements to real life and trying to force them into how we move and interact…” says Mark Sabino, a product designer and cultural critic. The ease with which algorithms relentlessly serve up “content” has brought a societal shift toward liking or disliking things that are relatable rather than personal.

As we grow together within relationships, we’re continuously collecting new markers of taste to bring home to our person. It’s an exchange in perpetuity – memes, restaurants, recipes – whatever moves you to feel something, you’re likely sharing with your partner. As Portrait of a Lady director Céline Sciamma told The Independent, “A relationship is about inventing your own language. You’ve got the jokes, you’ve got the songs, you have this anecdote that’s going to make you laugh three years later. It’s this language that you build.”

As much as taste can be a connector and a litmus test, it’s unreliable as a fixed lens for selecting partners. Instead of evaluating every prospect based on how they match up “on paper” to your taste do’s and don’ts, both Marx and Boateng point out that taste is one of multiple characteristics that can influence the quality of relationships. But if you just can’t get over someone’s allegiance to Taylor Swift or Burning Man, Boateng says, “It could be a sign that how this person operates in the world is just not intriguing to [you]. It's not problematic or bad. It's just not uniquely intriguing to you.” And here, you should definitely trust your taste.

often these days I find myself in the position of defending someone I think is annoying from someone I know is dangerous.

One key problem across the apps is the slog of self-presentation, or “impression management,” said Rachel Katz, a digital media sociologist who studies online dating at the University of Salford in the UK. “An important aspect of it is knowing your audience,” Katz said. On dating apps, you don’t know who exactly you’re presenting yourself to when picking a profile picture or composing your bio. You also don’t have physical cues that can help you adjust that self-presentation. “You’re trying to come up with something that’s generally appealing to people, but it can’t be too weird. It can’t be too unique,” said Bryce. “That’s partly why it’s exhausting,” Katz explains, “because it’s this constant labor. ... You’re not really sure of how to do it, you can’t just fit into a comfortable social role.”

When dating apps are not delivering on compatibility, Dean said, they are leading you to “believe that there’s a forever volume of people you can always like.”

Ury rejects the notion that apps should be asking people for more about themselves in writing or through extensive questionnaires. Users may match up on paper but end up disappointed in real life. “I would have rather that people understand that sooner by meeting up earlier,” she said. “Use the app as a matchmaker who gives you the matches — and then, as quickly as possible, the two of you should be chatting live to see if you are a match,” she said. “We found that three days of chatting is the sweet spot for scheduling a date.”

I don’t see myself ready to invest much in something I’m not even sure I want. Also, if it doesn’t work out, I’m scared of leaving a broken heart in another person.

I want to make myself accountable for taking these personal matters more seriously. As a friend told me recently, I should “whole-ass” it, not “half-ass” it, if I want to progress.

I’m not interested in a relationship for its own sake. I could never be with anyone I’m not genuinely interested in, only to have someone and not be alone. I don’t want to compromise or lower my standards to end singledom. I’ve written about perfectionism from a work-related perspective on this blog before. It apparently also applies to my personal life and partner choice.