Design Engineers at Vercel blend aesthetic sensibility with technical skills. This allows us to deeply understand a problem, then design, build, and ship a solution autonomously.The team is made up of people with a wide array of skills and a lot of curiosity. We constantly experiment with new tools and mediums. This multidisciplinary approach allows the team to push what’s possible on the web.

Design Engineers care about delivering exceptional user experiences that resonate with the viewer. For the web, this means:Delightful user interactions and affordancesBuilding reusable components/primitivesPage speedCross-browser supportSupport for inclusive input modes (touch, pointers, etc.)Respecting user preferencesAccessible to users of assistive technology

Being part of the Design team gives Design Engineers the autonomy and ability to work on things that would often get deprioritized in an Engineering backlog.

The team puts resources towards polished interactions, no dropped frames, no cross-browser inconsistencies, and accessibility. Examples of design-led projects are:Vercel’s Geist font: A Sans and Mono font. An interactive playground to see every glyph and try the font.Vercel’s design system documentation: An interactive docs playground used by engineers across the company to ship Vercel.Vercel’s Design Team homepage: An exploratory page for testing new web techniques and providing design resources.Delighters in the Vercel Dashboard: Features in the Vercel Dashboard that bring it to life and delight the user.

While no individual is expected to have all the skills, the team collectively is able to execute on ambitious designs because we can:Design in FigmaDesign in codeWrite production codeDebug browser performanceWrite GLSL shadersWrite copyCreate 3D experiences with Three.jsCreate 3D models/scenes in BlenderEdit videos using CGI and practical camera effects

You can see our team’s work across Vercel:Creating and maintaining components for the internal design system used on everything from Vercel.com to the Vercel Toolbar and the Next.js documentation.Websites like the Next.js Conf website and Vercel’s product pages.Product work and docs for Vercel and Next.js.Building proof of concepts for branding and marketing.Improving the accessibility of all Vercel web properties.

So when ex-Telltale Games designer and writer Sean Vanaman announced last month that the first game from Campo Santo, his new video game development studio, was "being both backed by and made in collaboration with the stupendous, stupidly-successful Mac utility software-cum-design studio slash app/t-shirt/engineering company Panic Inc. from Portland, Oregon," it wasn't expected, but it wasn't exactly surprising, either. It was, instead, the logical conclusion of years-long friendships and suddenly aligning desires.

"There's a weird confluence of things that have crisscrossed," he said. "One is that we're lucky in that Panic is the kind of company that has never been defined by a limited mission statement, or 'We're the network tool guys' or anything like that. I mean, we made a really popular mp3 player. Then we kind of fell into network tools and utilities, but we've always done goofy stuff like our icon changer and these shirts and all that other stuff. "I kind of love that we can build stuff, and the best reaction that we can get when we do a curveball like this is, 'That's totally weird, but also that totally makes sense for Panic.'"

"To me," Sasser said, "when you have actually good people who are more interested in making awesome things than obsessing over the business side of things or trying to squeeze every ounce of everything from everybody, then that stuff just goes easy. It's just fun. The feeling that you're left with is just excitement.

You can look at an interface and see it as a clearly signposted user journey you should follow. Or you can see it as a collection of functions and affordances to repurpose. As raw material, rather than a guided path.