Information patterns and narrative structures in content
10 patterns to structure your content for understanding, engagement, and effectiveness - and a matrix to help you choose the right one.
Page design
A collaboratively developed, universal content style guide, based on usability evidence. Created by Content Design London.
Information architecture core concepts
Some core concepts of information architecture, used for a recent client project
Content design patterns
I've spent some time this week thinking about content design patterns in the context of the UK planning system. I know how to live! If you don't know what the heck that means, this post from 2016 by Natalie Shaw remains a fantastic explainer.
Why you should use the correct heading structure in your content
Heading structure really is important for lots of reasons. And I have to tell you, I'm a bit of a stickler for it in Word or Google Docs documents too. If I see headings that are just body text made bold, you betcha I'm applying sensible headings to them instead.