2.0 - Discovery

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Guide to UX Research

Browse our checklist template library to find the right template for your business.

There are hundreds or thousands of UX resources, this is my compilation, probably you know a lot of them, hope you find something new. Just…

Action research is a philosophy and methodology of research generally applied in the social sciences. It seeks transformative change through the simultaneous process of taking action and doing research, which are linked together by critical reflection. Kurt Lewin, then a professor at MIT, first coined the term "action research" in 1944. In his 1946 paper "Action Research and Minority Problems" he described action research as "a comparative research on the conditions and effects of various forms of social action and research leading to social action" that uses "a spiral of steps, each of whi...

Human beings are inherently social creatures.

As connected products are integrated into more aspects of our day to day lives, UX will be responsible for translating strategy into…

Knowing what you want to learn is the key

Just as you probably do, we love hearing from our customers. User needs are the compass that guides the features we create and helps inform how we decide to build them. But with a lot of valuable ...

As UX designers we focus profoundly on designing for real users and the way they interact with our product, service or app.

A cognitive walkthrough is one effective method for user experience professionals to evaluate a design. This inspection method allows a…

This is especially helpful if you are starting a business or a non-profit, inspecting the competition, analyzing opportunities or even trying to anticipate what the future might hold.