Employer Brand Headlines Newsletter

To encourage consumers to take action, you'll want to use direct response copywriting. Here, we'll dive into tips and examples to inspire your efforts.

Adding pictures of staff wearing masks increases applications as much as 46%. Huh. It;'s almost like SHOWING how well you protect your staff encourages people to join. Weird.

And here's a creative example of how to show your product off during lockdown.

I am legit jealous that I didn’t think of it first, but here’s Danaher’s one-stop-shopping page on how to do your research before interviewing at Danaher. So well done.