How to make Internal Communications add up - All Things IC
One of my favourite IC quotes in recent years comes courtesy of Comms Consultant Liam FitzPatrick: Come with data and leave with respect. In fact I mentioned it at my Strategic Internal Communication Masterclass on Tuesday as it resonates with me. Today Liam has written for the All Things IC blog to share news of […]
6 Concepts For Competing Differently In Uncertainty | Branding Strategy Insider
Many of us are reading more than usual these days – perhaps one of the scarce positive aspects of the COVID crisis. For business readers seeking Profound and actionable business advice for Covid-driven challenges.
How to Use Data to Measure Success in Employer Branding - Brandwagon
No one invests on blind faith alone. Sure, you might have a feeling that a certain investment will pay off, but when the time comes to make the actual decision, gut feel comes a distant second to hard data. Just as this applies to property purchases and share portfolios, so too does it apply to […]
How to Write Recruiting Emails People Will Actually Open – ERE
If you’ve never been in charge of mass-marketing email sends, you probably feel no guilt as you hit delete on yet another promo code. But if you’ve been an email marketer, you know what it takes to go from idea to email. Writing a marketing email comes with a lot of stress no one discusses.…