20 Ways To Get More Views on YouTube
Redesigning the Post-Pandemic Workplace
Here’s What Joe Biden’s First Day in Office Tells us About the Evolving Role of Employer Brand > Sourcing and Recruiting News
This evolving employer brand philosophy will not only serve you well under new leadership – it will also ensure you build a more meaningful, effective, and impactful employer brand.
What is your Talent Narrative? - Fistful of Talent
Your talent narrative is your talent story. When you, or your CEO, or a hiring manager, sit in front of a candidate from entry-level, low-skill, to a c-suite position, what narrative are you sharing? Is it the same for all levels, does it adjust based on the relative value of the position, or maybe you’re selling a narrative about the ... Read More
[OC] I ran a quick poll last week on digital transformation
Posted in r/dataisbeautiful by u/jcceagle • 56,666 points and 1,152 comments
Company Culture Is Everyone’s Responsibility
A top-down approach doesn’t work anymore.
Content Editing: Where to Begin When It's Time to Revise - Copyblogger
5 smart content editing strategies that turn your drafts into memorable presentations. Ready to edit your writing? Check these out.
20 Creative Ways To Repurpose Content
Understand the benefits of repurposing content and discover 20 ways to repurpose the content you already have.
Taste for Makers
3 steps to building a values engine to transform culture
Transform culture into your competitive advantage
Herbert Simon on Why the Principles Of Good Management
Herbert Simon, the Nobel Prize winning social scientist says the principles of good management and leadership are simple. So why don't we follow them?
YouTube Works awards for personalization - Think with Google
Google’s Official Digital Marketing Publication. Discover the creative campaigns that were recognized as part of YouTube Works awards.
Compassionate Marketing – How to Show Your Customers Empathy in Times of Crisis
"Shifting your marketing mindset to look beyond this quarter’s goals can be difficult. However, a brand only exists when it has customers."
Brand Planning For The 2021 Marketplace | Branding Strategy Insider
Each part of 2021 will be a distinctive marketplace with a discrete set of opportunities. Brands must plan accordingly. The ‘More COVID’ Part Of The Year Each part of 2021 will be a distinctive marketplace with a discrete set of opportunities. Brands must plan accordingly.
Status Pivoting - Journal of Consumer Research
When, why, and how do consumers cope with a status threat by choosing to “pivot” to alternative domains?
Please don’t fill new channels with bad creative
Marketing Land is a daily, must-read site for CMOs, digital marketing executives and advertising campaign managers.
What Comes to Your Mind When Thinking of Ketchup?
Kraft Heinz Canada conducts an anonymous social experiment, asking people to #DrawKetchup. Interestingly, most of the participants drew a Heinz ketchup bottle.
Why Is It So Hard to Become a Data-Driven Company?
A survey of Fortune 1000 executives sheds light on the cultural barriers to change.
When to Switch Strategy in a Crisis
Researchers ran 60 billion simulations to identify when the risk pays off.
When fiction tries to change the facts on the ground
Friday, the Thirteenth, a classic 1907 novel by the muckraker and stock manipulator Thomas Lawson, reminds us that telling stories can weaponize resentment.
What Makes Songs Popular? It’s All About ‘You’ - Knowledge@Wharton
Wharton marketing professor Jonah Berger explains why songs with the word “you” are more successful, and what that could mean for other products.
7 Ways We Created the Talent Shortage - Future of Talent Weekly Newsletter
Just about every consulting firm, CEO, hiring manager, and recruiter believes there is a significant shortage of qualified people, especially for positions requiring artificial intelligence experts, machine learning gurus, data scientists, and some engineering categories.
Building Purposeful Engagement Plans - Part 5 of Transforming Recruitment Marketing | LinkedIn
A Five-part Blog Series by Allyn Bailey Part 5: Time to Replace Nurturing with Purposeful Engagement Plans Keeping candidates warm and eliminating the candidate black hole experience have historically been the key objectives of recruitment marketing nurturing programs. The goal has been to keep cand
7 Ways We Created the Talent Shortage - Future of Talent Weekly Newsletter
Just about every consulting firm, CEO, hiring manager, and recruiter believes there is a significant shortage of qualified people, especially for positions requiring artificial intelligence experts, machine learning gurus, data scientists, and some engineering categories.
33 Things Brand Leaders Wish Recruiters + HR Knew About Employer Branding | Recruiting News Network
Using Workforce Insights to Rethink the Post-Pandemic Employee Experience
Knowing how to redefine your organization’s employee experience means going straight to the source: your employees.
Strategy needs good words
At the end of the day, strategy is the art of getting other people to do something. In the pursuit of that, narrative (call it ‘storytelling’ if you really must) is the strategist’s tool. Strategy is narrative.
Presentations — Benedict Evans
Presentations by Benedict Evans: The Great Unbundling
5 Modern Recruitment Trends to Prepare for Post-2020
Organizations and recruitment teams usually fall into three categories with respect to the creation and analysis of recruitment trends: influencers, ignorant, and involved. Influencers:...
9 Examples of Companies Creating Content Remotely | Recruiting News Network
Being remote doesn't mean you can't share compelling video content.