Instagram's algorithm will now make recycled TikTok videos less discoverable on its platform. See what fresh content these brands are posting on Reels.
In 2019, WhatsApp reached 2 billion global users and solidified itself as the most popular mobile messaging app worldwide. Here's how brands leverage it.My feeling is that Europe and Asia have embraced WhatsApp far more than America (1.5B users globally, but only 23MM in the US) but that just means we can learn some lessons on how to leverage it. The best part? WhatsApp is free.
It feels like everyone's still hot on Instagram as a tool for growing brand awareness and engagement (I have doubts as I haven't seen great metrics on how many people search Instagram like that, and you have to pay money to get a call to action on a post, but I digress). So if you're ready to raise your instagram game, take some tips from professional Instagram managers.
Chiquita Stickers Are Your Ticket to an Audio World
File Under: Great Use of Not New Tech. Chiquita Banana put a Spotify code on their banana labels so that you could point your phone at it and listen to a playlist. Cute, right? But what if instead of just making a nice little playlist, you built a playlist of your executives on podcasts, or your recent favorite podcasts? The tech is free, so if you're leveraging podcasts in your content building (and Spotify is going HARD on podcasts right now), this might be a clever way to connect physical with the digital.
10 of the best brands on Instagram right now – Econsultancy
I get a lot of gruff when I say this, but. firmly believe it. When you’re posting to Facebook and Instagram, you aren’t competing with their employer brands, but with Ryan Gosling and 90 Day Fiancé memes. So if you want to stand out, you have to raise your sights higher. So here are 10 (non-EB) Instagram accounts who are killing it. These brands are telling compelling stories in a single image, and that’s what you’re up against. Suddenly, that pick of 20 employees standing next to each other in two rows like it’s 2nd grade picture day doesn’t cut it.