Employer Brand Headlines Newsletter

Employer Brand Headlines Newsletter

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The C-Suite is listening
The C-Suite is listening
Have a listen to a recent episode, and for those of you coming to UNLEASH America - see you for the live show…
·unleash.ai·
The C-Suite is listening
Is Now the Right Time to Refresh Your EVP? - Brandwagon
Is Now the Right Time to Refresh Your EVP? - Brandwagon
LinkedIn0Facebook0Tweet0Email0Print0 It’s a really interesting point in time for those embarking on EVP refreshes. Since the pandemic hit, I’ve been in a fortunate position to have run a number of employee research projects, across a number of industries. What I’ve seen is a significant increase in support for teams to invest in building out their […]
·employerbrandwagon.com·
Is Now the Right Time to Refresh Your EVP? - Brandwagon
Marketers rarely get what they pay for – the Gannett ad debacle was just the latest
Marketers rarely get what they pay for – the Gannett ad debacle was just the latest
Samuel Scott takes a look at the recent news that newspaper giant Gannett gave advertisers inaccurate information to advertisers on where their ads were running for nine months. He offers up advice to buyers wanting to protect themselves from similar problems.
·thedrum.com·
Marketers rarely get what they pay for – the Gannett ad debacle was just the latest
The Multidisciplinary Approach to Thinking - Farnam Street
The Multidisciplinary Approach to Thinking - Farnam Street
Peter Kaufman is one of the most successful businessmen of our time, and yet few people have ever heard of him. He’s the CEO of Glenair, an aerospace company based in California, and the editor of Poor Charlie’s Almanack, a book about Charlie Munger. This speech was to the California Polytechnic State University Pomona Economics Club. …
·fs.blog·
The Multidisciplinary Approach to Thinking - Farnam Street
How to Have More Successful Conversations
How to Have More Successful Conversations
Negotiating a salary increase or a job promotion ranks high on the list of hard conversations to have at work, and it doesn’t get any easier without a plan.“People think, ‘I’m just going t
·knowledge.wharton.upenn.edu·
How to Have More Successful Conversations
Making ESG a strategic asset
Making ESG a strategic asset
CEOs can advance environmental, social, and governance concerns by treating them as more than a compliance requirement.
·strategy-business.com·
Making ESG a strategic asset
What Is Brand Essence? 5 Examples
What Is Brand Essence? 5 Examples
A brand is recognized as the unique identity of a product, service, or company. Check out this post to find the brand essence framework and examples to strengthen your brand.
·blog.hubspot.com·
What Is Brand Essence? 5 Examples
One Question Employer Brand Professionals Must Answer
One Question Employer Brand Professionals Must Answer
Do you know what makes your organization different? If not, it’s time to find out. Employer brand professionals need to know what makes your organization different in order to market and stand out to attract candidates.
·exaqueo.com·
One Question Employer Brand Professionals Must Answer
A Brand Is More Than Its Name - Branding Strategy Insider
A Brand Is More Than Its Name - Branding Strategy Insider
Brands are dynamic. Great brand leadership evolves brands in order for brands to stay relevant and differentiated in the customer’s mind. Just because a
·brandingstrategyinsider.com·
A Brand Is More Than Its Name - Branding Strategy Insider
Employer Value Proposition (EVP) and employer branding
Employer Value Proposition (EVP) and employer branding
As widely accepted, a proper definition of Employer Value Proposition is the key aspect in attracting, engaging, and retaining talent. Top tech talents will always consider your EVP when analyzing how well you maintain your employer brand on various platforms.
·wearedevelopers.com·
Employer Value Proposition (EVP) and employer branding