Sophie Brown* was made to feel incredibly uncomfortable by her boss who would make comments that left her feeling “stunned” and “confused”.
Part 2. Application Experience (The State of Employer Branding in Australia, 2021).
This instalment is specifically about the Application Experience. And the link to the image? You can probably guess – there are too many missed chances to mention….
TA #98: 🐏 Sheepish Storytelling; Content Strategies for 2022; How to Avoid Writing by Committee
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Welcome to the 98th issue of Total Annarchy, a fortnightly newsletter by me, Ann Handley, with a focus on […]
"Everyone thinks they know this brand’s story. But the brand itself has never clearly articulated what it stands for. So, in fact, everyone’s just come up with their own ideas about what the brand means."
37 Tasks Every Marketer Should Automate https://blog.hubspot.com/marketing/tasks-every-marketer-should-automate
With all of the marketing automation tools at your fingertips, it's simpler and speedier than ever to streamline your workflows. Here are 35+ tasks to automate first.
How to Automate Your Business's Reporting Workflows
Reporting is one of the most effective areas of your business to automate. What's more, it doesn't have to be complicated. Here's how you can automate your reporting workflows for transparent, up-to-date data.
In our recent webinar, The New Way to Measure Recruitment Marketing, Jessie Summerfield spoke about how she’s used data and analytics to know what content works best to attract talent. We’re reviewing Jessie’s methods and how they influence her Recruitment Marketing strategy.
Why Talent Retention is the Competitive Differentiator in Today’s Workforce
The Escalating “Talent War” Attracting and retaining top talent has become more challenging than ever with the labor shortage and people leaving the workforce due to COVID-19. Optionality around where... Read more
The Leadership Gap: Young workers most concerned remote work will impact career success
Universum’s survey of 18,000 people in the UK highlights concerns over remote working are most felt by young workers. The report offers clues about potential future skills shortages as younger people have concerns over a lack of leadership, training and networking opportunities could be holding them back, despite …
There’s a massive shift happening in the workforce. Data from multiple recent studies detail some staggering statistics and a report from SHRM has identified these top reasons employees are deciding to leave their jobs.
I am a big advocate for the employer branding industry. I’m also a harsh critic of it. This is the context of my criticism: Employer branding folks ... 18 comments on LinkedIn
An ocean of Employer Branding metrics to choose from | LinkedIn
As I was researching for my "7 Trends of Employer Branding for 2021" article, I came across several metrics to confirm the effectiveness of initiatives and programs. Interestingly to say that among the ocean of metrics I compiled, I discarded one (the story about it is at the end of this article).