Employer Brand Headlines Newsletter

Your marketing department is slammed but YOU can create great recruitment marketing without your marketing department. Tips from Stories Inc.!

Corporate culture plays a big role, but it can feel invisible to those immersed in it. Learn how to benefit from a culture audit.

Earn the trust of new followers and maintain the trust of loyal followers with marketing experiences that are rooted in your brand’s mission and values.

Cause marketing has come to the forefront since the pandemic, with many big brands recognising the importance of charitable giving - and the impact it can have on consumer opinion.

How the never-ending quest to quantify worker productivity can go terribly, terribly wrong.

Instead, find ways to help your team respect, listen to, and learn from one another.

It takes more than money to attract the best and the brightest to your open roles.

"There will be post-pandemic recovery, but in the shorter term, brands – just like everyone else – will be forced to do more with less, maximizing every possible touchpoint."

96% of job seekers say it’s essential that companies embrace transparency

“This is where...” gives us a platform to tell our story. I’m floored by how many people are openly sharing their perspectives, using “This is where...” as a springboard.

Brand visibility and recognition can increase revenue by 23%. Learn how to strategize and measure brand salience, so you can improve branding and drive sales.

There’s a big difference between building a brand for today and building a strategic brand for the horizon of your industry.

Attracting talent is particularly tough these days, but recruitment writer Katrina Kibben has some new tips to turn jobseekers into applicants.

Organizations, researchers, and policymakers rely on estimates of the prevalence of workplace mistreatment in numerous ways, including assessing the need for legal or organizational intervention. How...

Key tips and insight to recruit tech talent when you’re not a tech company, by recruitment marketing & employer branding experts Stories Inc.

Lessons from neurobiology

Study: Mutual fund productivity increases when sexual harassment is removed from the workplace

Gil Scott Heron is credited with being the godfather of rap. His lyrics were vocalized somewhere between jazz and a poetry slam, more spoken than sung. It

"If you have ever wondered why so many brands seem to tick all the boxes and yet their growth is stunted, such brands are yet to discover the business of their business."

Back when I was an art student I had a very wise and passionate art teacher. Among the most common instructions she would give me when I was creating my Observation is required for brands to capture deep customer insight.

Dale Carnegie’s often-maligned self-help book not only stands the test of time, it demands to be read again.

Work opportunities are proliferating, so it's important that employees feel valued. This can motivate them to stay in their current roles.

When I first started blogging I would get messages from family and friends believing what I wrote was about them. It rarely was, but projection is a very strong feeling to overcome! Once in a while, it was, and I would chalk that up to strong personal insight for that person! Good for you! So, why am I talking about ... Read More

NEW! exaqueo releases data & insights from latest study on Gen Z Early Career Recruitment, uncovering what is most important to these early careerists; how today’s world is influencing them, where they spend their time, who & what are driving their behaviors & attitudes toward work, & more!

Why the Great Resignation is about more than burnout.

As internal hiring becomes critical post pandemic, how are companies dealing with it? Discover the findings from SmartRecruiters' latest study.

Differentiating in the internet age is tough. Prospects don’t have to browse a phone book or make a call to find an alternative product.

The coronavirus crisis has transformed the landscape. Market research and data insights gleaned from customers are invaluable to survive and thrive in a post-pandemic world, says alan. Head of Research and Insights, Sarah Callaghan.

"The problem I find is, a lot of companies just go through business doing very similar things to their competitors and not effectively explaining, even if indirectly, why their service or product is the better option."

Nano Tools for Leaders® — a collaboration between Wharton Executive Education and Wharton’s Center for Leadership and Change Management — are fast, effective leadership tools that you can learn