The Great Brand Unraveling: Corporate America is a Having a Kodak Moment | BrandingBusiness
There was a time not so long ago when a “Kodak Moment” was something special, a beautiful occasion to capture and savor in pleasurable contemplation.
Today, the term serves as an ironic reference to the shocking demise of the once-mighty company. It rings like a corporate fire bell in the night, ...
70% of the time, transformations beyond the separation context fail, and the human element is a fundamental reason why