Avoiding bad decisions is just as important as making good ones. Knowing the warning signs and having a set of rules for your decision-making process limits the amount of luck you need to get good outcomes.
COMMUNICATION HATS: TIME TO PUT AUDIENCE INSIGHTS BEFORE BLANKET ASSUMPTION - PR Intelligence
“Assumption is the mother of all fuck-ups.” In looking at communication – and my subfield of internal communication in particular – remarkably little attention is paid to the extent communication decisions are based on assumptions. In internal communications, these assumptions tend to be based either on what the author (aka the “boss” or the “company”) […]
How to make Internal Communications add up - All Things IC
One of my favourite IC quotes in recent years comes courtesy of Comms Consultant Liam FitzPatrick: Come with data and leave with respect. In fact I mentioned it at my Strategic Internal Communication Masterclass on Tuesday as it resonates with me. Today Liam has written for the All Things IC blog to share news of […]