2023 anarchist brand modelling
Employer Brand Headlines Newsletter
Some employees are destroying value. Others are building it. Do you know the difference?
More than half of all employees report being relatively unproductive at work. We look at new research on how companies can improve workplace productivity.
Maturity model table
On holding back the strange AI tide
There is no way to stop the disruption. We need to channel it instead
💡👉 “Preparing for AI in TA? Why updating your Employer Value Proposition (EVP) should be your top priority”
Last week, I spoke at RecFest | The Recruitment Events Co. with my colleague, Cecily Esau, MBA.
Post | LinkedIn
Let’s stick with the DARC model: employer brands that are Distinctive, Attractive, Realistic and Consistent. What happens if you miss another mark? What if you…
The skill behind all strategy - Basic Arts
Strategy isn't a body of knowledge, it's a skill - one that can be practiced. Here's how you can do it, any time.
Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality
The public release of Large Language Models (LLMs) has sparked tremendous interest in how humans will use Artificial Intelligence (AI) to accomplish a variety o
Why Fear Based Advertising Wins - Branding Strategy Insider
Brands and businesses are talking more than ever about the environment. The percentage of ads tested by Kantar LINK with some sort of social or
5 Types of Stories Leaders Need to Tell
Storytelling is an important leadership skill, and executives who want to succeed should master five types of narrative: Vision stories, which inspire a shared one; values stories that model the way; action stories that spark progress and change; teaching stories that transmit knowledge and skills to others; and trust stories that help people understand, connect with, and believe in you.
AI Unlocks New Power for Employees: Are HR Leaders Ready? | Josh Bersin
HR teams must prepare for generative AI’s effects on workers’ job roles, training, and access to information.
200 ChatGPT Prompts for Recruiters.
Because everybody seems to love a good prompt.
Are Your Employees Captivated or Captured? | The So What from BCG | Podplay
Leaders frequently talk about purpose and vision. Too often, these concepts get stuck at the top and do not cascade down throughout the organization. BCG’s David Ritter explains how organizations c...
The Transformation of Work.
The Future Does Not Fit in the Containers of the Past. Edition 161.
Brand Strategy Spoilers: People Decide on Cost, Not Price
Conventional price elasticity models have proven inaccurate in predicting consumption behaviors, so how do you price goods given today’s consumer mistrust?
The future of TA is the pipeline
Did you (or your bosses) want better, faster, and cheaper hiring? Change your approach. Rather than put 95% of your efforts into the same 5% of prospects…
Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality
The public release of Large Language Models (LLMs) has sparked tremendous interest in how humans will use Artificial Intelligence (AI) to accomplish a variety o
What Makes a Great Corporate Purpose Statement
Having a well-crafted purpose statement really matters. Not only does it represent the organization’s aspirations, it also sends signals to employees about what the company stands for. It is the vital first step on the road to actually embedding and activating an authentic purpose. Yet leaders often struggle to articulate an appropriate and inspiring purpose statement due to a lack of guidance concerning the focus, scope, and form of expression they should aim for. The authors conducted a detailed analysis of purpose statements from leading organizations around the world and developed a diagnostic framework leaders can use to help craft the best purpose statement for their specific situation.
When It Comes to Compensation, More Equity Isn’t Always Better
The authors research found that people often overestimate the value of stock options when assessing a startup job offers. They incorrectly believe that a higher number of shares translates into superior compensation even when it doesn’t. Five steps can help you avoid this mistake.
How to Create a Recruitment Video That Attracts Top Talent in 2023
Video content is taking over and here are top tips on creating top performing recruitment video.
What Does the Voice of the Employee Say About Your Culture?
What is the voice of the employee? How can organizations use this insight to build a stronger culture? Learn from this #WorkTrends podcast
Supademo: Create Engaging Interactive Demos and Guides
Quickly create interactive demos & guides without coding. Simplify customer success, close more deals and accelerate onboarding.
5 Ways to Develop a Strong Company Culture
Here are a few ways you can develop a positive company culture.
"That's just the way it is"
How To Be A 10x Employee — Faster Than Normal
Bus drivers happier if passengers say hello - survey
A pilot in west London urges passengers to greet bus drivers, resulting in a small positive impact.
Hot Streaks in Your Career Don’t Happen by Accident
First explore. Then exploit.
The Growing Power Of Small Brands - Branding Strategy Insider
Small brands are back in the hunt. Kantar Worldpanel’s tracking of brands around the world that are growing finds a big jump year-over-year in the
How to Build Your Employer Brand in 8 Steps: Understanding Who's Involved and What to Do | The Branding Journal
Learn to build a strong employer brand in 8 steps. Understand key roles and actions for effective strategy. Perfect for HR and business leaders.
Thriving After Failing: How to Turn Your Setbacks Into Triumphs
When we slip up, we are often filled with shame, and our instinct is to hide. Instead, people and businesses should applaud smart risk-taking, even when things don't work out, and closely examine their failures to learn from them, says Amy Edmondson.