As technology progresses, the push for immersion and for a blended reality with our everyday screens is what will define most of the future trends in the advertising industry (and beyond). It started with VR and AR; now it's moving onto...
Jakarta LED Billboard Mimics Surroundings To Create 3D Visuals
There have been several videos relayed here in the last couple of years, showing impressive anamorphic 3D visuals on outdoor digital ad boards. But they’ve all been on displays that wrap arou…
10 best 3D billboards: ‘They’re blurring lines between content, OOH & experiential’
For The Drum’s Out-of-Home Deep Dive, we look back at some of the best 3D anamorphic billboard ads of recent years and catch up with Amplify’s executive creative director Alex Wilson about this increasingly popular marketing trend.
Programmatic DOOH is fast transforming the out-of-home industry
By Ben Bookbinder Out-of-home (OOH) advertising was one of the sectors most impacted by the pandemic, and research shows investment in digital out-of-home (DOOH) advertising in Canada dropped by nearly a quarter from 2019 to 2020. Despite this, with many parts of the world showing signs of economic recovery, and audiences once again returning to...
One of the most groundbreaking billboard advertising campaigns of all time the Billboard Battle of BMW vs Audi created massive publicity for both companies.
BCN Visuals - Innovation Technology Company - 3D Anamorphic Advertising
BCN Visuals is an award winning innovation technology company and global production partner. We collaborate with brands and agencies who want to leave an indelible mark.
Nathan Bazley on LinkedIn: #virtualproduction #icvfx | 49 comments
When it comes to Virtual Production, one of the hardest questions to answer while staring at a script is often 'which scenes are best shot in volume - and… | 49 comments on LinkedIn
Patrons enjoy Immersive Frida Kahlo Experience - The DePaulia
At the “Immersive Frida Kahlo Experience” art gallery, patrons are emotionally and physically transported into Frida Kahlo’s art and legacy. Frida Kahlo was a Mexican artist in the 1930s whose art embodied “resilience and perseverance” according to the exhibit. Unlike a traditional museum where art is separate from the viewer, the Immersive Frida Kahlo displays...