Julie Dirksen shares examples of the disconnect between what we know we should do and what are physical reality tells us. Delayed or absent feedback makes behavior change hard. Making progress, consequences, or feedback more visible and vivid can help.
"That’s interesting, because I’ve seen a consistent thread in most behavior change challenges: delayed or absent feedback. What it comes down to is that your intellectual knowledge is telling you one thing, but your physical environment is telling you something else. This has important implications for learning design. If we can’t just rely on intellectual knowledge, we need to give people the feeling of consequences or outcomes. That influences design choices—how visceral the experience is, how vivid the consequences are, and what kind of feedback people get."
This study researched whether adding story elements to an instructional video affects motivation, emotional engagement, and learning. In the research, they explain that they did not find any difference between a well-produced instructional video and a storified instructional video.
However, the storified video feels very artificial to me. This isn't a story about a relevant character the learners can identify with who uses the concepts in realistic situations (or even slightly exaggerated ones). This is about a fake detective agency. I'd be cautious about assuming this research applies to realistic stories as well.